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Boston Restaurant Blog >> December, 2013 >> blog entry

Boston Restaurant Blog -- December, 2013

Thursday, December 12, 2013

How to Deal with the Increasing Invisibility of Facebook Pages

In the fall of 2012, it appeared that Facebook fan and business pages (as opposed to personal pages) began to become more and more "invisible," with only some posts being seen by people, even though those people were fans of the pages. Well, over the past week or two, it seems to have gotten even worse, with more than a few people I've talked to who have business pages getting ready to throw in the towel and look more into Google+, Twitter, and some of the other social media sites.

While the situation does seem increasingly frustrating to both business owners and people who want to see their pages, there do seem to be things that can be done to make the posts more accessible. One easy solution that may help a little is to simply like a post on a given Facebook page, and/or add a comment to a post (sharing a post on your page is an option as well). Any kind of interaction between a fan/business page and you may help bring more of the page's posts into your Facebook timeline.

A more surefire way to see a page's posts is to go with Facebook's get notifications feature, though this may not be for everyone (more on that in a bit). To set this up, go to a Facebook page that you follow, hover over the "liked" button to the right of the page's name (just below the banner photo) and when the dropdown menu comes up, click "Get Notifications." While this will allow you to get all posts from the page, for many it will send a text message to your phone whenever a new post goes up, which can be a bit of a hassle.

There are other ways to get to Facebook pages, of course, including simply bookmarking a page or perhaps adding it to a Facebook interest list that you can create via the left sidebar on your Facebook page. Hopefully this trend of invisibility and decreased reach won't continue and that Facebook will allow more and more posts to be seen, but in the meantime, the above options may allow you to see your favorite pages more easily.

If you would like to follow our Facebook page, here's a link to it: Boston's Hidden Restaurants Facebook page

Related Blog Entries: Facebook

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